Grafi.ai Website
Website Redesign
Grafi worked with Lychie Studios to re-design their website in anticipation of their product launch
Grafi Website Design
Lychie Studios worked with Grafi to create a design that appealed to content creators in multiple industries. Along with creating a site that attracted Grafi’s main audience, a second part of the challenge was creating a site that comprehensively visualized the abstract nature of Grafi’s AI system. The solution was to create a site that invites the viewer to step into the digital environment of Grafi and see what possibilities AI generated content can create.
Through the use of primarily cool colours, paired with Inter, a UI focused typeface, Lychie Studios created the modern and sleek design for the Grafi site. The graphics, conversely, used warm colours to establish themselves within the page and to guide the viewer’s eye throughout the site. Lychie Studios created custom motion graphics for each of the Grafi services and features.
Through this re-design Lychie Studios was able to create a modern, clean, and enticing product site that showcases Grafi’s features and informs potential new clients of the opportunities of AI generated content.
Along with the website re-design, Lychie Studios created a small run of print designs for Grafi customers that matched the established website brand.